Content Strategy

Articles on planning, developing, and managing content for cross-channel experiences.

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  The Content Conundrum

  by  Christopher Detzi |  [38 comments]

  Designers often dismiss deep consideration of content. Chris Detzi shows how this affects project implementation and helps us
  create experiences that hold
  content more effectively. more...

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  Content Strategy: The Philosophy of Data

  by  Rachel Lovinger |  [34 comments]

  As interactions proliferate, so does the content that supports them. Why should software professionals take a step back and examine their content from a philosophical perch? Rachel Lovinger takes a look at content strategy and the benefits of its perspectives. more...

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  Better Content Management through Information Architecture

  by  Masood Nasser |  [15 comments]

  Part 1 Content Management Systems promise so much: content is easier to publish, easier to update, and easier to find and use. Lots of promises, but do CMSs really deliver? Masood Nasser examines why Content Management Systems often fail and shows how Information Architecture can come to the rescue. more...