Oliver Reichenstein
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Born 1971 in Basel.
1981 First computer contact on Christmas eve (Dragon32)
1992-1998 Studied Philosophy, History and German.
Informatics and rhetoric teacher (German) during studies at Art school Basel.
1999 Started as copywriter and I.A. at R.O.S.A.
2000 Founded own company (SARX)
2000-2004 Worked for Interbrand, building T-Online's interactive brand profile and helped defining the online brand appearance of Deutsche Telekom.
2004 Moved to Japan/ Worked as brand manager for GPlusMedia
2005 Continues Sarx under the name of "Information Architects Ltd." in Tokyo.
Specialized in IA, Interface design and branding.
