http://www.boxesandarrows.com/person/10287 Sat, 18 Aug 2007 18:22:41 GMT Comments by Joe Doyle <p>Excellent read, thank you.</p> <p>Having served on the online marketing side as a CW/CD and on the online site building side as a CS, I agree with David Shen – more and more you have to wear a variety of hats.</p> <p>My wife is a UX Lead with a major consultancy and they&#8217;re constantly saying they need more CW and less CS. It&#8217;s my belief that your CS should also be a CW and vice versa. Two sides of the brain, but they should both be developed.</p> http://www.boxesandarrows.com/view/content-strategy-the#content_11454 http://www.boxesandarrows.com/view/content-strategy-the#content_11454 Sat, 18 Aug 2007 18:22:41 GMT Joe Doyle