Duane Hahn — Thu, 13 Sep 2007 17:28:39 GMT

I know that many people scroll down to read my pages, but people who actually click on ads rarely click unless those ads are near the top of the page. I have tried just about every ad placement you could ever think of within the last year, but ads near the top always get the most clicks. From the middle of the page to the bottom, most people just don’t seem to want to click that far down. It’s true that people of the late 1990s and beyond have been willing to scroll, but it will take more skill than I have to get them to click on ads once they get down there.

Boxes and Arrows: Comments by Duane Hahn