Article Idea:
Scylla and Charybdis: Balancing Advertising and Editorial Needs without Stomping on the User Experience
suggested by Giovanni Calabro on 2007/10/17
This article published as the main feature in uxmag.com, helps readers to:
· Develop consistent page structures that “train” readers to view the full width of the page.
· Streamline design to facilitate serving multiple advertisements through ad management systems such as DoubleClick
· Analyze page design for optimal ad/content placement using travel article examples on popular websites such as USA Today, MSNBC, New York Times, and CNN.Com
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